Ask About Urgency

Some patients with ulcerative colitis (UC) may suffer from bowel urgency in silence.1-3*

Watch colleagues and thought leaders discuss stories based on real patient experiences, and find out why it’s important to ask your patients with UC about one of the most impactful symptoms.4

*Studies were conducted in Japan (n=501), Poland (n=71), and the United States (n=27).

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Explore All Urgency Anonymous Stories

Charlotte’s Story

No amount of planning could have helped Charlotte when bowel urgency struck at the grocery store.

“Accidents happen at 3 . . . but diapers at 33? I’ve told my doctor all kinds of stuff over the years, but for some reason I’m not ready to volunteer this story.”

–Charlotte, Urgency Anonymous

Matthew’s Story

It only took one bowel urgency moment to change his relationship.

“Her face said it all. The look of shock, horror, and disgust—I won’t forget it.”

–Matthew, Urgency Anonymous

Bruna’s Story

Bowel urgency forced a sudden end to an important meeting, leaving all her coworkers confused.

“It’s too humiliating to explain . . . even to my doctor. So, when he didn’t ask, I didn’t tell my story.”

–Bruna, Urgency Anonymous

Oscar’s Story

Bowel urgency turned a trip of a lifetime into one he wishes he could forget.

“Three months later, when my doctor asked how I was, I just couldn’t bring myself to relive this.”

–Oscar, Urgency Anonymous

Participants are paid consultants, and the content is not intended to be a substitute for professional medical advice, diagnosis, or treatment.

Some patients are too embarrassed to bring up urgency.1†

Study was conducted in Japan (n=501).


Commit to asking your patients about urgency at every visit.

Get tips for your next patient conversation.



  1. Hibi T, Ishibashi T, Ikenoue Y, Yoshihara R, Nihei A, Kobayashi T. Ulcerative colitis: disease burden, impact on daily life, and reluctance to consult medical professionals: results from a Japanese internet survey. Inflamm Intest Dis. 2020;5:27-35. doi:10.1159/000505092
  2. Petryszyn PW, Paradowski L. Stool patterns and symptoms of disordered anorectal function in patients with inflammatory bowel diseases. Adv Clin Exp Med. 2018;27(6):813-818. doi:10.17219/acem/68986
  3. Devlen J, Beusterien K, Yen L, Ahmed A, Cheifetz AS, Moss AC. The burden of inflammatory bowel disease: a patient-reported qualitative analysis and development of a conceptual model. Inflamm Bowel Dis. 2014;20(3):545-552. doi: 10.1097/01.MIB.0000440983.86659.81
  4. Rubin DT, Sninsky C, Siegmund B, et al. International perspectives on management of inflammatory bowel disease: opinion differences and similarities between patients and physicians from the IBD GAPPS Survey. Inflamm Bowel Dis. 2021;izab006. doi:10.1093/ibd/izab006